I can think of many options, but most of them involve sacrificing your dignity or lying, so that’s the challenge, isn’t it: how to get this to happen discreetly & honestly. I hear chocolates & flowers sometimes help. Something to keep in mind, too, is that it’s not like the day is magical or anything, and was originally about an entirely different kind of love. IOW, no shame in experiencing other kinds of love on Valentine’s Day.
Yes, that is certainly a key element in the process.